{"id":12976,"date":"2022-10-28T22:22:36","date_gmt":"2022-10-28T22:22:36","guid":{"rendered":"https:\/\/sourcingmatters.show\/?p=12976"},"modified":"2025-08-12T22:07:57","modified_gmt":"2025-08-12T22:07:57","slug":"ep-111-forces-of-nature-ft-volkert-engelsman","status":"publish","type":"post","link":"https:\/\/sourcingmatters.show\/index.php\/2022\/10\/28\/ep-111-forces-of-nature-ft-volkert-engelsman\/","title":{"rendered":"ep.111: FORCES OF NATURE -ft. Volkert Engelsman"},"content":{"rendered":"\n
\n
\n
\n
\n

– guest: Volkert Engelsman <\/p>\n\n\n\n

Forces of Nature<\/strong> is a talkshow miniseries featuring dynamic leaders from across food & environmental movements. Tune-in for a dose of optimism.<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

<\/div><\/span>
\n
\n
\n

FORCES OF NATURE<\/strong><\/h2>\n\n\n\n

m<\/b><\/span>iniseries<\/strong><\/p>\n\n\n\n

\n\n\n
\n
\"\"<\/figure><\/div>\n\n\n
\n\n\n\n

Volkert Engelsman<\/strong><\/h1>\n\n\n\n

CEO @ EOSTA<\/strong><\/strong><\/p>\n\n\n\n

Nature & More<\/strong> founder<\/strong><\/p>\n\n\n\n

–<\/p>\n\n\n\n

–<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

\n
\n

audio & video recorded series<\/p>\n<\/div>\n<\/div>\n\n\n\n

.6-part miniseries<\/a><\/p>\n\n\n

\n
\"\"<\/figure><\/div>\n\n\n

.<\/h2>\n\n\n
\n
\"\"<\/figure><\/div>\n\n\n
\n\n\n\n

Volkert Engelsman<\/strong> \u00b7 Marketing Mastermind \u00b7 episode 111<\/strong><\/h3>\n\n\n\n
<\/div>\n\n\n\n

<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

–<\/p>\n\n\n\n

<\/p>\n\n\n\n

\n\n\n\n

FOOD FULL OF THOUGHT <\/h2>\n\n\n\n
\n\n\n\n

SOURCING MATTERS<\/p>\n\n\n\n

Volkert Engelsman is CEO of EOSTA, the EU\u2019s largest importer of organic and biological fruit. Volkert is nothing short of a mastermind when it comes to marketing product differentiation, and amplifying how those differences benefit each stakeholder involved. In this conversation we hear what it’s taken for Engelsman to become a leading force connecting the worlds of healthier food and thriving soils. <\/p>\n\n\n\n

<\/p>\n\n\n\n

–<\/p>\n\n\n\n

\u201cWhen you commoditize products, you anonymize origin and backstory,\u201d <\/em>explains Engelsman in describing why he launched food integrity platform: Nature & More<\/strong><\/em>.<\/p>\n\n\n\n

–<\/p>\n\n\n

\n
\"\"<\/figure><\/div>\n\n\n
<\/div>\n\n\n\n

The Nature & More \u201cSustainability Flower\u201d<\/em><\/strong> is used to evaluate, manage and communicate the net positive environmental impact and social welfare achievements of organic growers and supply. It\u2019s a sticker that validates production and sourcing claims on each piece of fruit, and a robust platform behind it all that gives it the integrity to make the storytelling stick with consumers.<\/p>\n\n\n\n

–<\/p>\n\n\n\n

If you\u2019re a grower, retailer or consumer like us all – listen-in to this episode to hear how we’ll get to a point of food full of thought.  <\/p>\n\n\n\n

–<\/p>\n\n\n\n

–<\/p>\n\n\n\n

<\/p>\n\n\n\n

–<\/p>\n\n\n\n

\n\n\n\n

WELCOME TO MY KITCHEN – <\/strong>VIDEO TALK SHOW SERIES <\/p>\n\n\n

\n
\"\"<\/figure><\/div>\n\n\n
<\/div>\n\n\n\n
\n
<\/div>\n\n\n\n
\n
\n