– guest: Henk Ovink

Forces of Nature is a talkshow miniseries featuring dynamic leaders from across food & environmental movements. Tune-in for a quick dose of optimism.

FORCES OF NATURE

miniseries



Henk Ovink

Special Envoy International Water Affairs, Netherlands

2023 UN Water Conference Sherpa

6-part series

.6-part miniseries

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Henk Ovink · World Water SuperAgent episode: 110

.6-part miniseries

by: Aaron Niederhelman


QUARTERBACKING

A WATER SMART

PLAYBOOK


SOURCING MATTERS

Water is a fundamental part of all aspects of life. Yet, today, 40% of the world’s people are affected by water scarcity; 80% of wastewater is discharged untreated into the environment, and more than 90% of disasters are water-related. And despite all of these real concerns – we still suck down 70% of available freshwater to lavishly manage antiquated cropping systems chock full of chemical externalities.

The long and short of it – we need awareness of the problems and more solutions for the vast water crises enveloping the planet. So, to find out what should be done to manage water better in the future – we’ve turned to the guy that the United Nations has asked to quarterback their once in a generation Water Conference happening in March of 2023. We welcome Henk Ovink to show.

How we all decide to consume will play a major role in eradicating pressing water concerns. Spurring on more awareness and incentivizing change in stakeholder behavior is ultimately what’s needed to evolve our relationship with nature. Food seems a logical place to begin taking action, and from my POV it’s all about good storytelling that’ll be the remedy here. Tune-in to hear what this Force of Nature has to say about the future of water and our shared future.   – Aaron 

WELCOME TO MY KITCHEN – VIDEO TALK SHOW SERIES


WELCOME TO MY KITCHEN – video conversation w/ Henk Ovink

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HOW HE GOT HERE

Henk Ovink was appointed by the Dutch Cabinet as the first Special Envoy for International Water Affairs in 2015. As the Ambassador for Water, Henk is responsible for advocating water awareness around the world, focusing on building institutional capacity and coalitions among governments, multilateral organizations, private sector and NGO’s to address the world’s stressing needs on water and help initiate transformative interventions.

Ovink is also Sherpa to the High Level Panel on Water, installed by UN Secretary General Ban Ki Moon and President of the World Bank Jim Kim with 10 Heads of State / Heads of Government including Prime Minister Rutte from The Netherlands, in a effort to catalyze change in water awareness and implementation. Henk is Principal for REBUILD BY DESIGN – an innovation competition that would forever change how natural disaster clean-ups look at resilience. Ovink is also a founding father of the Dutch-founded public-private partnership “Water as Leverage”.

A SUPERSTORM 10 YEARS OUT

In 2012, Henk Ovink was appointed by President Obama and the Secretary of HUD, Shaun Donovan, to become the special envoy of Water to the US. He was directly responsible for launching the HUD & Rockefeller Foundation funded program REBUILD BY DESIGN – a global crowdsourcing initiative of top designers and planners to pool the best ideas which would rebuild using federal resources after Hurricane Sandy. The program was such a success it reformulated the approach the US government used for federal payouts on natural disasters, and became the linchpin for “resilience” in infrastructure rebuilds following future incidents.

Lend an ear to hear what’s still happening with the clean-up efforts, and the new policy framework still in play a decade after Hurricane Sandy.

World Water SuperAgent

THE MASTER ARCHITECT

In our 35 minute conversation with World Water SuperAgent Henk Ovink we learn about some of the biggest issues that will need to be addressed in both fresh and sea water. After decades of experience, Ovink has come to the realization that water is leverage.  Currently, water is barely a commodity in most markets, but that worth will become invaluable for generations ahead. We hear how resiliency is the ability to bounce-back, and how we must embrace incidents of natural disasters to adopt changes in practice and mind-set and develop that capacity to bounce back. It’s not about building back bigger, but smarter.  It’s just too expensive to wait any longer.

CALL TO ACTION

Currently, 70% of accessible freshwater across the global is used for agricultural irrigation. In some regions that percentage tops 90%. Henk explains that 71% of the planet is covered in water, but only 4% is sweet (fresh) water, and only ½ % of that is available for our consumption. With more and more pollutants, sewage, runoff, forever chemicals and other contaminants clean potable fresh water is a valuable and scarce resource that we can no longer squander. Our process for growing food with antiquated agricultural practice is concerning in a world running up against planetary boundaries. Being Good Natured about wasting water just doesn’t make sense anymore.

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“Water is connected to everything. As Ban Ki-Moon said, water is life! Without water there is no food, no energy, and no security. With poor quality water there’s biodiversity loss and human health issues. Billions of people around the world lack access to clean drinking water, and hygiene/sanitation facilities. An understanding for the complexity of all of these relationships and managing them across all sectors, disciplines and scales isn’t happening. Water management is just fragmented and often in a silo. That’s what we’re going to change.” – ep. 110 guest, Henk Ovink

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twitter: @HenkOvink

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FORCES OF NATURE


Henk Ovink

World Water SuperAgent

BEHAVIORAL CHANGE

The methodology and technology for sound water management behavior is coming online around the planet. Hopefully we can all start paying more attention to what Henk has to say, and use this call to action to get involved – in our own way – in dealing with something bigger than ourselves by being smarter for ourselves.


photo credit:  Evert van der Worp || NY TIMES || Jump the Gap || Government of the Netherlands


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FORCES OF NATURE – series

As part of the FORCES OF NATURE series, in this episode you’ll hear from inspiring folks making good things happen to benefit the world.

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Benedikt Bösel – Pioneering Land Use
Eric Soubeiran – Forging a Value Chain

series catalog >>

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– guest: Øistein Thorsen

In this series I speak with leaders fighting climate change, biodiversity loss, malnutrition and hunger through a focus on SYSTEMS CHANGE. Tune-in for a dose of optimism.


Scaling-up Meat Production Knowhow



-ft. ØISTEIN THORSEN

CEO of FAI Farms

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CORE SYSTEMS CHANGE: the 6-part miniseries >>


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ep. 107: Øistein Thorsen – CEO, FAI Farms

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ep.107: ‘ANIMAL CENTRIC MEAT PRODUCTION’

Host: Aaron Niederhelman
Guest: Øistein Thorsen of FAI Farms


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Did you know that across the globe we process 70,000,000,000 (billion) land animals every year?! That includes nine billion food animals each yr. in the U.S. alone. And yet, it’s still difficult to find good meat! That’s so out of sync with where consumer trends are headed. Why isn’t better meat more of the norm? Elevating practices to reap the benefits at market is very feasible in (better quality) meat production. In this episode we hear more from upstart leader Øistein Thorsen of FAI Farms about the opportunities there are for evolving production practice and scaling supply of better quality animal proteins.

With some tweaks and strategic investments into the well-being of the animal producing meat, fish, eggs and dairy – FAI thwarts impending supply chain concerns for big food companies while aligning with buying behaviors of contemporary consumer interests. As insurance & marketing tilth – it’s a no-brainer for these food companies with large scale needs. Investments that will benefit the eater, the producer, the environment and the planet all by improving farm animal qualify of life.

Øistein Thorsen, CEO of FAI Farms

“Animal welfare is ground zero for food systems change.”

Based out of Oxford, U.K., for twenty years the Food Animal Initiative (FAI) has been developing systems that improve the supply chains of big food companies through investments into the well-being of the food animal. Rich in knowledge and deep in insight, they’ve honed “animal-centric” operating models for each food animal category.

As you’ll hear from Øistein, more commitments to elevate production practice in meat, dairy, farmed fish and eggs is is a tent post in repairing the broader broken food systems. And, since new growth in conventional meat and animal protein production proves more unsustainable with each passing year, the notion that this old system can manage more production load on top of the current through-put just seems irresponsible to plan around. Right?! Thorsen argues that the market opportunity for pushing the holistic view of personal well-being, planetary stability, and benevolence has a pinnacle in meat production. So, is the well-being of food animals the foundation for large scale food systems change? #Tunein to get more on that from Øistein.

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Getting us to Animal Centric Meat Production

HOLISTIC

ANIMAL

AGRICULTURE

The reality is that people are going to eat meat in the future. A lot of it. And as new folks adopt western lifestyles, a lot more of it. In fact, experts say that 2050 demand for animal proteins will increase by 70%.

Can you imagine what 2/3s more load will do to the current impact of conventional meat? Leaders have arisen with new approaches to raise food animals and produce enough protein to meet this increased demand – while still respecting planetary boundaries, and tapping into those current POVs.

Øistein Thorsen of FAI Farms is one of these upstart pioneers that’s instigating a values-based food system through focus on improving in the health and well-being of food animals. In our conversation Thorsen explains the approach as “Animal Centric Meat Production”. He describes it this way, “to keep a shrinking planet fed and nourished for decades to come – it all begins with respecting the food animal today.”

Animal-Centric Food Systems in the Future

The French expression Noblesse Oblige translates to “nobility obliges”. It effectively means that with power and privilege then we’re obligated to look out for others and a shared surroundings. Thorsen tells us that a bit more respect is needed here for the animals that sustain us. To clean-up the food system, this animal-centric mantra actually taps that obligation that is seeded in us all, while also fueling actions of consumer empowerment that will help sway consumer behaviors.

Something like – knowing how we manage sentient animals that produce meat, eggs, and dairy will evolve everything about the food system – because we become more empowered eaters with a deeper connection to our food. The well-being of animals and our connection to nature is central. Animal Centric food production may be what scratches a primal itch to do better for all, including those that sustain us. We’re indebted.

Q: How much of the holistic continuum impacts your current food buying decisions?

Q: Will you evolve your behavior if you knew of the direct impact?

Q: Are you obligated?

ep. 107: AUDIOGRAM – 90 sec. video short

As we hear from Øistein, not only is this evolution the ethical thing to do, but the reality is the resulting food products are significantly better for you and your surroundings than anything coming from conventional streams. In fact, according to Thorsen – this good meat, dairy and eggs from healthy animals living in more natural environments is better than anything coming to market – especially all this newly concocted lab-grown protein derived from processed and artificial means. We need better meat and less of it.

Despite all the buzz behind those plant-based / lab-grown proteins, or new noise from conventional climate-friendly propaganda – the only silver-bullet solution to big global problems like malnutrition, hunger, supply-chain disruption and even climate instability comes from doing a better job shepherding the regenerative natural resources underpinning the production of our food. So, let’s not throw the baby out with the bathwater; it’s not the cow that’s the problem, but the how we raise the cow for dairy and meat. Let’s start there. “It has mutually beneficial outcomes in which all stakeholders win,” explains Thorsen.

“I have not seen a lot of examples where something starts as a niche (elevated standard) certification and becomes mainstream.

We have the need to look at some alternative playbooks that will change the approach from the ground-up.”

Øistein Thorsen CEO of FAI Farms

A Holistic Approach to Producing Good Meat

Farm Animal Initiative (FAI) Farms was founded in 2001 at the Oxford University farm estate. 20 years later they remain a ground-breaking research and advisory firm on a mission to help the food sector overcome key challenges and implement better practices on land and at sea. Utilizing their “3E” (Economic, Environmental, Ethical) approach, FAI works with farmers and many of the world’s largest food companies to implement practical solutions for climate and food security concerns in a contemporary world.

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The Growing Footprint of Animal Centric

A purpose driven company committed to providing solutions to climate and food security, FAI offers services led by science, data, and the practice of holistic food production. FAI’s world leading multi-disciplinary team work in partnership with major food brands to create a high welfare, equitable and regenerative food system. FAI is headquartered in Oxford, UK, with representation in the USA, Norway, Brazil, New Zealand and partners in China.

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feeding the planet ✔️

employing communities ✔️

stabilizing the climate ✔️

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next generation food production pioneer: Øistein Thorsen

As CEO of FAI, Øistein is responsible for the company’s growth and impact strategy, and new business development. He joined FAI in 2012, working with global partners including IKEA, Ferrero, McDonald’s and KFC, before leading the company through an MBO in August 2020.

Øistein grew up in shuttle between Sudan, Norway, and Ethiopia. He holds an MSc in International Political Economy from the London School of Economics (LSE) and a BA in African Studies and Development Studies from SOAS. Before joining FAI he followed in his parents’ footprints pursuing a career in international development. He worked for VSO and Oxfam, focusing on community engagement, global agricultural trade policy, and humanitarian advocacy at the United Nations.

Thorsen is the associate producer of “Black Gold”, a Sundance Film Festival feature-documentary film about coffee growers in Ethiopia’s place in the global coffee market.

Øistein lives in Brooklyn with his wife and two children.

DO YOUR PART: Stabilize the Planet by Investing in Animal Centric Agriculture

With the huge uptick in global consumption of proteins over the next few decades, current conventional practice and cutting-edge tech will only continue to send natural systems out of whack. When scaled with proper knowhow, Animal Centric agriculture food solutions can have positive and lasting impact on the planet and all of its inhabitants. We learn that when animals are put in the middle and given due respect throughout food production – it becomes the tent pole to build the new food system, to return to natural order, and to benefit each involved party. Starting with the quality of life of the food animals themselves.

Twitter: @FAIFarms

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Listen-in to the full conversation with Øistein and Aaron as they discuss what it’ll take to achieve change in meat through becoming animal centric in our production.

As part of the Core Food Systems Change series, in this episode you’ll hear that when Animal Centric Agriculture becomes part of our collective consciousness it’s the best opportunity that we’ve got for a stable future.


photo credit:  Melissa DiPalma & FAI Farms


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the rich & lasting benefits of:

CORE SYSTEMS CHANGE – content series

The thing is… all sorts of folks will be embracing the values gained from good food and its production. Good food is simply an investment in your own personal health and performance. It’s also a venue to take real climate action in every bite, and a daily dose of benevolence for the folks that keep us well. Good food is a boom-town innovation economy that’s ripening to become invasive throughout verticals and global marketplaces. That’ll begin as more local jobs, and with regional food security.

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for complete series catalog CLICK >>

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– guest: Rupert Howes

In this series I speak with leaders fighting climate change, biodiversity loss, malnutrition and hunger through a focus on SYSTEMS CHANGE. Tune-in for a dose of optimism.


STANDARD BEARER FOR THE SEA



-ft. RUPERT HOWES

CEO OF MARINE STEWARDSHIP COUNCIL

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CORE SYSTEMS CHANGE: the 6-part miniseries >>


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ep. 106: Rupert Howes – CEO, Marine Stewardship Council (MSC)

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ep.106: ‘STANDARD BEARER FOR THE SEA’

Host: Aaron Niederhelman
Guest: Rupert Howes of MSC


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Rupert Howes explains it this way,“MSC is the standard setter. We have no ability whatsoever to influence the outcome of an independent certification.. That’s done by an independently accredited certifier. The science is independently peer-reviewed. There’s an independent objections process. We (MSC) have no financial interest or ability to influence any of that. The only time we generate an income, is if the market chooses. Once a fishery is certified, once the entire supply chain has a chain of custody audit, only then do we generate a modest fee for use of the MSC logo in the marketplace.”

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Sustainable Seafood from Stable Seas

SEAFOOD

STANDARDS

HOLDER

The Marine Stewardship Council (MSC) is a global, independent non-profit organization which sets a standard for sustainable fishing. MSC works with partners in an effort to make the world’s seafood markets sustainable. With credible standards for sustainable fishing and seafood traceability MSC seeks to increase the availability of certified seafood. The organization’s distinctive blue ecolabel recognized by consumers as the sustainable option.

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MSC’s vision is of the world’s oceans teeming with life, and seafood supplies safeguarded for this and future generations. MSC collaborates with fishers, retailers, processors, consumers, and others to drive change forward. They never compromise on the standards. MSC leads the world in wild capture fishery certification, with the most trusted, recognized, and credible seafood ecolabel.

(SKOLL FOUNDATION PROFILE)

“The brutal reality is, we have too many boats chasing too little fish to meet growing demand.”

Rupert Howes, CEO of MSC
ep. 106: AUDIOGRAM – 90 sec. video short

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Rigorous Objectives Build Favorable Seas

The Marine Stewardship Council (MSC) Fisheries Standard defines fishery sustainability on the basis of the guidelines of Food and Agriculture Organization of the United Nations (FAO) code of conduct for responsible fisheries, and strives to incorporate internationally-established best practice and best available science.

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What’s behind the MSC ecolabel

The Fishery Standard requirements focus on three principles: healthy target stock status; mitigation of environmental impacts; and effective management. In order to achieve and maintain certification fisheries may have to reduce fishing effort, establish new harvest strategies, mitigate fishing impacts on vulnerable species, habitats and ecosystems, change governance or policy practices, or define fishery-specific management.

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feeding half the planet ✔️

employing communities ✔️

stabilizing the oceans ✔️

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Nearly two decades at the helm: Rupert Howes

From an early age, Rupert Howes was passionate about nature. Influenced by conservationists like David Attenborough, he was determined to make the world more sustainable. Although he ultimately became an economist instead of a marine biologist, he never strayed from his childhood passion.

He worked with environmental organizations, wrote a book on motivating industries to improve environmental performance and championed corporate responsibility. In 2004, he became CEO of Marine Stewardship Council.

Rupert has been internationally recognized for his work to promote sustainable fishing practices. In 2014, Rupert was awarded a Schwab Foundation Social Entrepreneurship Award, which recognizes leaders in sustainable social innovation. In 2009, he received the World Wildlife Foundation’s “Leaders for a Living Planet” Award, which recognizes individuals who make a significant personal contribution to the conservation of the natural world and sustainable development. He also received a Skoll Award for Social Entrepreneurship in 2007 for his contributions in establishing the MSC as the world’s leading fishery certification and ecolabelling program.

(SKOLL FOUNDATION PROFILE)

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@MSCecolabel

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social media tile

Listen-in to the full conversation with Rupert and Aaron as they discuss how we can achieve smarter ocean management and proper fisheries management.

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photo credit:  Marine Stewardship Council


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the rich & lasting benefits of:

CORE SYSTEMS CHANGE – content series

The thing is… all sorts of folks will be embracing the values gained from good food and its production. Good food is simply an investment in your own personal health and performance. It’s also a venue to take real climate action in every bite, and a daily dose of benevolence for the folks that keep us well. Good food is a boom-town innovation economy that’s ripening to become invasive throughout verticals and global marketplaces. That’ll begin as more local jobs, and with regional food security.

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for complete series catalog CLICK >>

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a UN Food System Summit & Sourcing Matters miniseries

Together, the UN Food Systems Summit and Sourcing Matters launch their new and thought-provoking podcast series, Laying Down Tracks.

This inspiring 8-part miniseries, led by Aaron Niederhelman, will feature world experts on issues related to world hunger, malnutrition, climate change, and much more. Focused on the real experiences of rolling out the United Nations Sustainable Development Goals, each episode will bring forward solutions through motivating discussions.

We are laying down tracks to head into a new world where our food systems mean prosperity for people and the planet.  Listen now to Laying Down Tracks (LDTs) to learn how you, too, can help save our planet.


EPISODE THREE:


Nature-Based Production

Host: Aaron Niederhelman, Sourcing Matters podcast
Co-host: Joao Campari, Global Leader of the WWF’s Food Practice and Chair of the UN Food Systems Summit Action Track 3
Guest: Peter Thomson, UN Special Envoy for the Ocean

‘Laying Down Tracks’ ep.3:

The oceans and their coastal areas are an essential component of the Earth’s ecosystem hosting between 500,000 and 10 million species that provide a wide range of ecosystem services. “We cannot have a healthy planet without healthy oceans, and in any global discussion on biodiversity the ocean must be front-and-centre,” explains Peter Thomson, UN Special Envoy for the Ocean, who is a guest on this episode, co-hosted by Joao Campari, Global Leader of the WWF’s Food Practice and Chair of the UN Food Systems Summit Action Track 3.

Approximately 3 billion people in the world rely on wild-caught and farmed seafood as a primary source of protein, while at the same time agriculture uses up 38 percent of the global land surface. Whether on land or at sea, we are using up our precious resources and destroying others that can help us recover like biodiversity. With only nine more harvests remaining on a promise to meet the SDGs by 2030, it is important we find the right balance both for the health of our planet but also for the health of people everywhere.

Listen to this conversation on nature-based solutions and the blue economy as we continue to Lay Down Tracks to the UN Food Systems Summit.



credits: 


 

Ep. 100: Janis Searles Jones – CEO, Ocean Conservancy ||

 

Ocean Conservancy educates and empowers citizens to take action on behalf of the ocean. From the Arctic -to- the Gulf of Mexico -to- the halls of Congress, Ocean Conservancy brings people together to find solutions for our blue planet.  Driving forward progress built on science, policy, advocacy, and citizen engagement, for 48 years, Ocean Conservancy has fought relentlessly to protect the ocean and its wildlife we rely upon.

 

Thanks to these efforts tangible progress has been made on a range of issues including ocean plastic pollution, smart ocean planning, sustainable fisheries, ocean acidification and sea turtle protection. The ocean is the great global commons and the Ocean Conservancy keeps that sentiment front and center for key policymakers in the U.S. and abroad.  This approach allows us, mankind, to become better shepherds of the bounty of the sea and preserve the sanctity of our oceans for generations to come.

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In our 50 minute discussion we learn about the lineage and focus of the Ocean Conservancy.  I ask Janis Searles Jones, CEO of the Ocean Conservancy, about the organization’s strategic priorities and how they have evolved since she has taken the leadership role in 2017.  We learn about their diverse ocean health efforts, and about what has successfully percolated to the domain of public knowledge.  We hear what’s really working and how certain pathways to broader awareness – initiatives focused on the likes of plastic straws & sea turtles – are serving as an impetus to drive real change by empowering end users, consumers and voters.  We discuss the state of biodiversity in our oceans and the capacities for the seas to continue to keep buffering the excess amounts of heat and carbon we’re spewing into the atmosphere.  We learn what Ocean Conservancy is doing to instigate climate action in projects ranging from local clean-up initiatives, all the way up to global policy making in multi stakeholder relationships like the Paris Accord.

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We discuss seafood and the state of our global fisheries.  In our chat we learn how we may or may not be able to continue to feed over 3 billion global citizens reliant on seafood as their main caloric intake – on oceans threatened to be exhausted within a decade.  I ask about Searles Jones’ interest and enthusiasm for Regenerative Ocean Farming.  How this smart and pragmatic management practice of generative natural resources can spawn a sea change in our relationship and management of the oceans.

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BIO: Janis Searles Jones champions the work of the Ocean Conservancy’s fight against the growing threats of oil and gas development, increased maritime shipping, overfishing, contamination and climate change.  As CEO of Ocean Conservancy, Searles Jones helms the efforts of this leading conservation organization’s strategic direction to preserve the health of our oceans  – bringing her passion, logic and commitment to their work throughout global waters.  Searles Jones is a respected expert in the marine conservation field – authoring numerous pieces on the sustainable use and proper management of ocean resources. Janis was a 2017 Pew Marine Fellow, and prior to taking the leadership role at the Ocean Conservancy – she was senior regional counsel and policy advisor for Oceana, and the staff attorney for the Alaska office of Earthjustice.

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We must stop exhausting the health of oceans in our mining of biodiversity and exploitation in using them as our dumping grounds.  Representing 70% of the face of the panet, oceans constitute our best opportunity to balance a planet under threat by enveloping the ideas of systems thinking which will save our own asses through investing in the well being or others. It’s an opportunity to coexist with life on the planet by stepping-up and acting as a steward of the seas.

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Janis Searles Jones book recommendations:

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photo credit: Ocean Conservancy & Jasmine Ive 


 

Ep. 99: Jennifer Morgan – Executive Director, Greenpeace International ||

Joining for ep. 99 is the Executive Director of Greenpeace International, Jennifer Morgan.  For 50 years, Greenpeace has been fighting for ecological justice.  Now, arguably the pre-eminent non-governmental voice instigating environmental action, Greenpeace has a focused lens on addressing climate change, deforestation, overfishing, commercial whaling, genetic engineering and orchestrating anti-nuclear campaigns.

 

 

In 2019, there were approximately 4000 Greenpeace staff working for Greenpeace International and its offices around the globe, alongside tens-of-thousands more volunteers and passionate activists!  The co-ordinating body of Greenpeace International represents the collective actions of 27 independent national and regional organizations in over 55 countries and regions across Europe, the Americas, Africa, Asia and the Pacific. In our 45 minute discussion we cover how Jennifer and her global team makes sense of all of the moving parts.  We learn how the preservation of biodiversity is the lifeblood of Greenpeace’s activism. 

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We hear more about the lineage of the organization, and how Jennifer came to lead efforts with this world renowned ecologically focused juggernaut set on “ensuring the ability of the Earth to nurture life in all its diversity”.  We discuss where Greenpeace plays in the Paris accord, and how the United States should not just be re-entering the agreement, but lead in future efforts to define substitutive and quantifiable climate actions.

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A focus area of our conversation is the utilization and shepherding of regenerative natural resources. Specifically, with the production of food.  What humans eat from land and sea has a vast impact on the planet and its inhabitants.  In our conversation we explore how food values may materialize as a unique angle to drive environmental awareness with broader audiences.  How much of the global population can choose these food values as a way to take environmental action, 3-times daily.  We also explore concerns of food insecurity, for those who don’t have access to enough food or nutriment in the developing world and within some of the richest countries on the planet.  Food insecurity is real, and we learn what Greenpeace is doing to address impending problems throughout these diverse corners for often marginalized communities.   One thing is for sure, we can’t keep exhausting regenerative natural resources just to generate more calories that may never reach the target audience. It’s ecological suicide.  

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Jennifer Morgan became Executive Director of Greenpeace International in 2016. Formerly, Morgan was ‘Global Director for the Climate Program’ at the World Resources Institute.  Additionally, she was ‘Global Climate Change Director’ at Third Generation Environmentalism (E3G) and she led the ‘Global Climate Change Program’ at the Worldwide Fund for Nature (WWF).  She is passionate about helping countries, governments and individuals take positive action to achieve a zero-carbon future, and is a strong proponent of the need of companies to “go green” and invest in sustainable technologies.

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Tune in to hear Jennifer’s thoughts on how antagonizing and instigating change has  set forth numerous efforts by Greenpeace to realize lasting impact on a shrinking planet.

 


photo credit: Greenpeace International & Roland Berger


 

Ep. 92: Bill Taylor – President & CEO of the Atlantic Salmon Federation ||

We welcome Bill Taylor – President & CEO of the world renowned conservation organization – Atlantic Salmon Federation.  
Est. in 1948 – the Federation is dedicated to the conservation, protection and restoration of wild Atlantic salmon and the ecosystems on which their well being and survival depend.
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In 2011, the Atlantic Salmon Federation (ASF) commissioned a report to calculate the economic impact for Atlantic Salmon in eastern Canada.  The results presented $255 million annually – and supported 4000 jobs. Relating to the success of project one article explained “in our political climate, money talks, and government tends to invest in industries that provide economic benefits and jobs to communities.”

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Just last year Bill and his international team brokered a very important deal to preserve the sanctity of salmon in the wild. A landmark, 12-year agreement with Greenland Fisherman to suspend the commercial harvest of Salmon, and limit the quota to 20 ton subsistence quota.  This deal saves thousands of virile adult salmon every year.
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In our 45 minute discussion we cover many areas of interest for fishermen, eaters and environmentalists.   You’ll hear how ASF is a world-leading science and advocacy organization that has long-since been dedicated to conserving and restoring wild Atlantic salmon. You’ll learn how the ASF seeks to expand upon current programs, and explore improving farming practices of salmon to benefit diverse stakeholders

– including open run fish.


Co-hosting the episode is Aaron’s father, Byron Niederhelman. With an undergrad in biology, and a Masters from Northeastern University – Byron taught Biology and Earth Science for 19 years. For 13 year more he was the Principal of ConVal High School in Peterborough, NH.  Byron is an avid sportsman who for the past 25 years has been a busy traveler in search of the world’s best fishing spots.


  1. Are salmon truly the canary-in-the-coalmine?
  2. Is their demise an accurate reflection of the health of our waterways and marine environments?
  3. If we want to preserve the natural migratory paths of animals – why not start with this iconic keystone species?
  4. Could cleaning up farming practices of salmon establish cash-flow to invest back into the natural environment for their natural cousins?

 

We answer these questions and more – on episode 92 of Sourcing Matters.

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@AtlanticSalmonFed

 

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co-host:

Byron Niederhelman

  • Background in Biology
  • Former Educator & Principal
  • Avid Traveler & Fisherman

Full bio: 

With an undergrad in Biology, a Masters from Northeastern University, Byron Niederhelman taught Biology and Earth Science for 19 years, and was for 13 years the Principal of the ConVal High School in Peterborough, NH. Byron is an avid sportsman who for the last 25 yrs. has been a busy traveler in search of the world’s best fishing spots.

Ep. 83: Kristofor Lofgren, Sustainable Restaurant Group CEO, and Founder.   -ft. cohost: Scott Soares, former Mass Ag Commish & shellfish farming leader  ||

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For episode 83 of Sourcing Matters we welcome CEO & Founder of Sustainable Restaurant Group and Bamboo Sushi – Kristofor Lofgren.  Sustainable Restaurant Group (SRG)’s mission-focused concepts aim to conquer the environmental disaster that is the worldwide fishing industry today. Bamboo Sushi and QuickFish will never put a fish on their menus that is endangered or on Seafood Watch’s ‘Red List.’ With nine total restaurant locations across Portland, OR and Denver, CO, the company will be expanding Bamboo Sushi this coming September with three new locations in the San Francisco Bay Area – Seattle and Arizona will follow shortly after, eventually making its way to the East Coast.

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In 2008 Bamboo Sushi became the world’s first Marine Stewardship Council-certified sustainable sushi restaurant. Since, under Kristofor’s leadership Bamboo sushi has been promoting responsible fisheries and sustainable management practice for the betterment of the environment and his patrons.   TuneIn to our 40 minute discussion to learn what’s happening to our seas, and to our seafood.  To understand how we can take a lead role in determining the health and stability of our oceans through the food choices we make.  And to hear how this entrepreneur is building a sustainable business model focused on benefiting diverse stakeholders ranging from his fisherman, processors, employees, investors and consumers.

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Joining today’s conversation is Scott Soares – former commissioner of Massachusetts Agriculture, and served as the Director of USDA Rural Development for Connecticut, Massachusetts and Rhode Island for the Obama administration.  Scott has 15 years of fishery and aquaculture experience prior to that – including early in his career serving as the 1st Massachusetts coordinator of aquaculture for nearly a decade. Recently, along with a few ventures promoting the bounty of New England’s waters to broader audiences – Soares has taken on the role of the Mass Shellfish Initiative coordinator.

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@KSLofgren

 



co-host:

Scott Soares

  • Former Commissioner MA Agriculture 
  • Dir. USDA Rural Dev Northeast for Obama administration
  • 15 years of fishery & Aquaculture experience
  • Served as 1st MA coordinator of aquaculture for a decade

@SjSoares65

 

Ep. 82: Richard Stavis, Chief Sustainability Officer at Stavis Seafood  -ft. cohost: Scott Soares, former Mass Ag Commish & shellfish farming leader  ||

Joining for episode 82 of Sourcing Matters is Richard Stavis – Chief Sustainability Officer of the Iconic New England Brand – Stavis Seafood.  Stavis Seafoods has been an anchor of the international seafood industry for 90 years. From its origin Stavis quickly grew from a clam company to a one-stop-source for high quality seafood, now delivering more than 1000 seafood items nationwide from more than 48 countries around the globe.
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Stavis is also a leading importer into the Florida seafood market specializing in fresh seafood from Central & South America.  Stavis Seafoods recently launched seafood line ‘SeaTru’ that comes in tow with the tagline of “high-quality seafood that is completely traceable, socially responsible, and sustainably sourced.”
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Richard Stavis wants the industry to shift from talking about what’s “sustainable” to what’s “responsible” – and not just tracing fish but also ensuring that fish is what sellers say it is. Richard is well known for his vision for the near future in the industry when emerging technologies allow for standardized platforms – like how any bank card works at an ATM – so consumers/ retailers/ restaurant chains can get the information they need about the fish they eat and sell, through information-sharing.
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Joining for our 45 minute discussion is the former commissioner of Agriculture in MA and the Rural Development Agent for New England with the USDA – Scott Soares.  During our lively conversation we cover the stability of the oceans, the health of our fisheries and the industry that serves it, and the well-being of its consumers.   TuneIn to hear what’s going on with our changing waters.

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@StavisSeafoods



co-host:

Scott Soares

  • Former Commissioner MA Agriculture 
  • Dir. USDA Rural Dev Northeast for Obama administration
  • 15 years of fishery & Aquaculture experience
  • Served as 1st MA coordinator of aquaculture for a decade

@SjSoares65

 

Ep. 76: Luke Holden, CEO & Founder of Luke’s Lobster ||

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On episode 76 of Sourcing Matters we welcome CEO & founder of Luke’s Lobster – Luke Holden.  Luke’s Lobster first opened its doors in the East Village of New York City in 2009. The company brings traceable, sustainable seafood to guests across the country.  They work directly with fishermen to hand pick the best seafood, and serve that straight from the source, prepared pure and simple, without the filler. They’ve systematically chosen partners who uphold our commitment to sourcing superior, sustainable ingredients and strive to support other small businesses, many of which are based in Maine or local to the cities where they maintain their Lobsters shacks.
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BIO: Luke Holden grew up in Cape Elizabeth, Maine – a third-generation lobsterman who started learning the trade at age 13. After attending Georgetown University and beginning an investment banking career on Wall Street, Luke was remiss to find that every lobster roll available in New York was overpriced, drowning in mayo, and diluted with celery. He craved a real Maine-style roll and simply couldn’t find one.
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In the 10 years since launching, Holden and his partners have worked to vertically integrate the business to insure the highest quality products with guaranteed integrity and provenance. Growing up in the industry has afforded Holden a high level of clout with with the lobsterman, harvesters and fishermen in Tenants Harbor Maine who source his product.  We learn that the experience and support that Luke’s father offered from running Maine’s largest lobster processing facility gave their team at Luke’s Lobsters the insight and knowhow to launch a processing facility in Saco.  This infrastructure  has since expedited growth to now service 30 domestic, and 11 international Shacks,  as well as their wholesale account Whole Foods.
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In our 40 minute discussion we learn more about what this thought-leader is doing to protect his fishery in the warming waters of the Gulf of Maine.  We chat about full carcass utilization of the lobster, and about the economic viability of the fishery and its future crop. We discuss product differentiation, and diversifying the offerings of both their producers/ harvesters, and of his growing $30mm business.

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TuneIn to hear about the future of the iconic Maine lobster.

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LukesLobster